Please use this identifier to cite or link to this item: http://repository.psa.edu.my/handle/123456789/4940
Title: PROFESSIONAL BUSINESS MARKETING
Other Titles: EXPLORE BUSINESS MARKETING STRATEGIES, INSIGHTS, AND SUCCESS STORIES
Authors: SITI SALWA BINTI BADIOZAMAN
KAHARUDDIN BIN OSMAN
MAZIHARITA BINTI MOHAMOOD
Issue Date: 2024
Publisher: UNIT PENERBITAN Politeknik Sultan Salahuddin Abdul Aziz Shah
Abstract: This book is written specially for PSA Commerce Department students who are taking Business marketing as part of their program requirements. The subject Business Marketing is also in a periods of transformation, reflecting the changing face of the general business ranging form heavy industries, services, information of product and the increasing prominence of international opportunity.
URI: http://repository.psa.edu.my/handle/123456789/4940
ISBN: e-ISBN: 978-629-7667-19-5
Appears in Collections:E-Books

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